How to Write an (Approvable) Affirmative Fair Housing Marketing Plan

Duration: 90 minutes Speaker: Gwen Volk

Available On-Demand


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In the past three years, Gwen has prepared, reviewed, and revised more than 200 AFHMP’s for national companies and non-profits in numerous states for HUD, RD, and state agencies. Let her show you how it’s done. As part of the course, Gwen will teach you how to navigate the Census Bureau’s new data tool by going online and demonstrating it.  Prior to 2020, people used the American Factfinder which was decommissioned by the Census Bureau as of March 2020.  The new tool is very different and challenging to those who haven’t used it or don’t use it very often.  And it keeps changing as it is somewhat Beta and I keep up on what the latest techniques are.

Learning Objectives:

This webinar takes the participants through the process of completing an AFHMP -- including learning:

  • How to navigate the Census Bureau’s new tools - and
  • Learn how to interpret the data,
  • identify community contacts,
  • Work with HUD, RD, or, when applicable, the state agency, and expedite the approval process.
  • Includes guidance on how to do the 5-year review and document the file to prove it.

Additional Benefits:

  • Live Q&A With Gwen
  • Quiz During The Class
  • Certificate Of Participation
  • Handouts

Who Should Attend:

  • Property Owners
  • Property Managers
  • Compliance Staff
  • Lenders
Gwen Volk

Gwen Volk has worked in the affordable housing industry since 1983. She has been president and CEO of a Midwest property management company and chief compliance officer over a Dallas firm’s national portfolio. She has a Master’s degree in Business and is a Certified Property Manager through the Institute of Real Estate Management. Gwen holds certifications as a National Affordable Housing Professional – Executive Level, Specialist in Housing Credit Management, Housing Credit Certified Professional, Certified Professional of Occupancy, and in Fair Housing Compliance and has been a servant leader in the AHMAs, NAHMA and IREM throughout her career. Gwen is a nationally recognized expert in the tax credit, bond, HOME, and Section 8 programs and enjoys helping agents, owners, and managers make sense of it all.

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What people are saying about us



Gwen was fantastic and the material was very informative.



Gwen is a very good teacher cause of all her years in the field.



I finally understand how the effective date of actions affects discrepancies.



I have loved every webinar that Gwen has done. She is informative and helpful.



Loved the cartoons. Made it easy to understand.



Great explanations of the income discrepancies, loved the slides to show the differences

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